PPC Executive Job at WebGuruz Technologies Pvt Ltd, India

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  • WebGuruz Technologies Pvt Ltd
  • India

Job Description

  1. Plan, create, and manage PPC campaigns across platforms like Google Ads, Bing Ads, Facebook, Instagram, LinkedIn, and YouTube .
  2. Conduct keyword research and optimize ad targeting for maximum ROI.
  3. Monitor and optimize campaign performance including CTR, CPC, CPA, and ROAS .
  4. Set up and track conversion goals using Google Analytics, Google Tag Manager, and Ads Manager .
  5. Conduct A/B testing for ad creatives, copy, and landing pages.
  6. Analyze competitors’ PPC strategies and identify opportunities for improvement.
  7. Prepare performance reports and present actionable insights to stakeholders.
  8. Manage advertising budgets efficiently to maximize results.
  9. Collaborate with content, design, and marketing teams to optimize campaigns.
  10. Stay updated with latest PPC trends, tools, and best practices .

Job Tags

Permanent employment, Full time,

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